Privacy Policy

Last updated: 18 September 2026

Who we are

We are an ACCA-registered accountancy, tax and business consulting firm based at 7 Letchworth Close, London, BR2 9BD. We are the data controller for the personal information described in this policy. If you have any questions, you can contact us at info@thebasgroup.co.uk or +44 7719 757164.

Information we collect

We may collect personal information when you contact us through our website, by phone, or by email; engage us to provide accounting, tax or advisory services; or browse our website, including through cookies and analytics tools. This may include your name, contact details, business information, and financial or tax information relevant to the services you’ve asked us to provide.

How we use your information

We use your information to respond to your enquiries; to provide accounting, tax and consulting services under the terms of our engagement with you; to meet our legal and regulatory obligations, including anti-money laundering and HMRC requirements; and to improve our website and services.

Our legal basis for processing your information

Depending on the circumstances, we rely on: your consent, for example when you contact us through our website; the performance of a contract, when we are providing services you have engaged us for; a legal obligation, such as anti-money laundering checks and tax reporting; and our legitimate interests, such as understanding how our website is used.

Use of AI tools

As part of delivering our services, we may use artificial intelligence tools to assist with tasks such as research, document drafting, and data analysis. These tools support our work but do not replace professional judgement — all outputs are reviewed by our qualified team, and we remain fully responsible for the services we provide.

We take care to protect client data when using AI tools. Confidential or identifiable client information is not entered into public or unsecured AI systems, and appropriate safeguards are applied whenever these tools are used, in line with our data protection obligations.

Sharing your information

We don’t sell your personal information. We may share it with trusted service providers who support our work, such as software and IT providers; HMRC and other regulatory or professional bodies where we’re required to; and professional advisers where relevant to the services we provide. Any third party we work with is required to protect your information appropriately.

How long we keep your information

We keep personal information for as long as necessary to provide our services and to meet our legal, tax and professional obligations. As a general rule, client records are retained for at least six years from the end of the relevant tax or accounting period, in line with HMRC recordkeeping requirements, and may be kept longer where required by law or professional regulation.

Your rights

Under UK data protection law, you have the right to access the personal information we hold about you; ask us to correct inaccurate information; ask us to delete your information, where applicable; restrict or object to how we use your information; and request that your information be transferred to another organisation. To exercise any of these rights, contact us at info@thebasgroup.co.uk. If you’re unhappy with how we’ve handled your information, you also have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk.

Cookies

Our website uses cookies to help it function and to understand how visitors use it. For details of the cookies we use and how to manage them, please see our Terms & Cookies page.

Changes to this policy

We may update this policy from time to time. Any changes will be posted on this page with an updated revision date.